One day last summer I walked into one of my favorite mom-and-pop variety shops in San Francisco and saw a big display of everything Tiki—a Tiki bar, Tiki glasses, Tiki masks, Tiki statues, Tiki books. My initial reaction was, “Ah, another cheesy American fad is reborn,” followed quickly by, “Cool! I need to own this stuff.” What can I say? I’m a sucker for faux culture, especially exotic faux culture—particularly when it involves interesting drinks. But I soon realized that I had only ever heard the word “Tiki” used as an adjective. I didn’t know what a Tiki actually was. I could identify Tiki-themed merchandise easily enough, but I wasn’t quite clear what culture it was supposed to represent. So I decided to do some research.
My first step, of course, was to watch the film “Pirates of the Caribbean.” Other than being set in the wrong ocean, it was a […]
Original post by Joe Kissell

